Website Maintenance

It’s a good idea to make regular website maintenance an ongoing part of your online marketing activities and we’re here to help. Google likes to see change as it indicates that someone is taking care of the website and that the business is still active. Choose from the WordPress maintenance packages below or get in touch for more customized services. Some of our services include:

  • Software Updates
  • Content Updates and Additions
  • Link Checks
  • SEO Check Up
  • Page Speed Optimization
Website Maintenance

WordPress Maintenance Packages

Basic Website Maintenance
$50per month
  • WordPress Core Updates
  • Theme and Plugin Updates
  • Off-site Backups
  • Monthly Activity Report
  • Performance Optimization - Monthly
  • Login Security and Malware Scan
Digital Marketing Pro
$300per month
  • Standard Maintenance plus...
  • SEO Keyword Support (up to 100 keywords)
  • Social Media management (up to 4 platforms)
  • Email Marketing (up to 1 email per week)
  • Premium Website Security
  • 4 hours support/consultation

Why Is Website Maintenance Important?

Keeping your site up to date is important to prevent hackers and other malicious attacks. Older software or web server platforms can also experience compatibility and performance issues so keep your website up to date. Problems with poorly maintained websites can include:

  • Degraded site functionality
  • Incorrect page layout and display
  • Poor page loading
  • Reduced search rankings
  • Hacking, malware or site blacklisting

Content Updates and Additions

Give your existing website content a fresh coat of paint from time to time. Google is looking for quality content. Changing some phrasing and images could make all the difference and boost your rankings. Here are some considerations:

  • can you add more information to answer visitor questions?
  • is it clear what the site visitor should do to get answers or service?
  • is there a clear Call to Action?
  • are the images having a positive impact?

Combine your content changes with Google Analytics to measure if a change is better or worse in terms of traffic and keep updating and optimizing content to boost traffic and conversions.

Link Checks

Most pages have a number of links both within the site and to external sites. Over time, the URLs being linked may change or disappear resulting in a “dead link”. This is something that should be checked on from time to time as broken links have a negative impact on Google rankings.

SEO Check Up

Is your on page SEO as good as it can be? There are a lot of elements that are easy to use that can have a positive impact on your rankings. A solid on-page SEO across an entire site can have a huge impact on rankings.

Page Speed Optimization

Page load times are a big factor with Google page ranking so it’s worth a look. There are a lot of factors that contribute to slow page load speed including:

    • file size
    • load order
    • file compression
    • caching and more