Website Maintenance

Expert Website Maintenance

It’s important to keep your website up to date with new content, software updates and security upgrades. We provide website maintenance services on websites on any platform including WordPress and eCommerce sites.

Google likes to see change on a website as an indication that the business is still active. We are WordPress website pros and support all eCommerce platforms like Shopify, BigCommerce, WooCommerce and more. Some of our services include:

  • WordPress updates
  • Content updates and additions
  • Internal and external link checks
  • SEO check up
  • Complete website audit
  • Page speed performance optimization
Website Maintenance

Why Is Website Maintenance Important?

Keeping your website up to date is important to prevent hacker intrusions and other malicious attacks. Older software or web server platforms can also experience compatibility and performance issues that lead to downtime and lost business. Problems with poorly maintained websites can include:

  • Poor user experience
  • Lower Google search rankings
  • Broken website functionality
  • Incorrect page layout and display
  • Long page loading times
  • Hacking, malware or site blacklisting
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Website Maintenance Services

We have years of experience designing and maintaining websites on custom websites and CMS platforms like WordPress. In addition, we routinely work with our clients planning content organization to better support search rankings and improve customer conversions. We bring a lot to the table for your website and offer excellent value with our maintenance service.

Website Content Updates and Additions

You should give your website content a fresh coat of paint from time to time. Google is always looking for quality content. Adding more content to further support your keywords can make all the difference and boost your rankings. Here are some considerations:

  • Can you add more information to answer more visitor questions? This helps with search rankings.
  • Is it clear what the site visitor should do to get answers or service?
  • Is there a clear Call to Action? Some well placed calls to action (CTAs) can result in more conversions.
  • Are all images optimized for file size? This has a direct impact on page load time.
  • Are the images having a positive impact on the overall experience?
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Link Checks

Most pages have a number of internal and external links. Over time, the URLs being linked to may change or disappear resulting in a “dead link”. This is something that should be checked from time to time as broken links have a major negative impact on Google rankings. Our website audit can find broken links automatically to keep your website link structure intact.

Website Audit

Our audit service allows us to evaluate your website for hundreds of issues that can harm user experience and search rankings. Many issues on their own may not even be visible to the casual visitor, but Google doesn’t miss a thing. Small issues can add up and harm your ranking. Our tools can check for all these issues automatically so your website stays in top shape.

Page Speed Optimization

Page load times are a big factor with Google page ranking so it’s worth a look. There are a lot of factors that contribute to slow page load speed including:

  • Image file size
  • Page element load order
  • File compression
  • Element caching and more

Page load times are especially important for mobile users that may have limited data bandwidth. Over half of all internet traffic is from mobile devices and a slow loading page can be a real turn off costing you business.

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