Contractor SEO

Rank on Page 1

Our SEO for contractors will get your website on page 1 like we did for Keen Garage Doors of Santa Rosa.

  • Expert contractor marketing services
  • Google approved strategies
  • Better ROI than Yelp
  • Detailed monthly reports
  • No long term contracts or obligations

SEO offers the best ROI of all digital marketing strategies. Our SEO will get your site on page 1 of Google search.

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Ask The Contractor Marketing Experts

SEO (Search Engine Optimization) is the process of optimizing web pages and websites to rank for specific keywords on search engines like Google. For contractors like plumbers, general contractors, HVAC contractors and others, this means ranking well for common search phrases like “HVAC Contractors”, “general contractors near me” and so on. SEO is complex and fairly technical but provides great results when done right.

When people search for things like “HVAC contractors”, they tend to click on the top listings on page 1. There are usually 10 organic listings (free listings) on a search results page. The number one spot on page 1 typically gets around 28% of clicks, number 2 gets 15% and the number 10 spot gets around 2%. If you’re listed on page 2 it’s even less likely to get clicks.

Showing up at the top of page 1 is critical for getting clicks, leads and sales for your business. To get an idea of the ROI for SEO, read our Value of SEO blog post.

Contractor SEO is a continual marketing process, a little like running a marathon. You need to keep running so your competitors don’t pass you. If you stop, they surely will. How long it takes to get to page 1 depends on the level of competition in your service area and the current quality of your website and web presence.

On average, we see contractor businesses getting to page 1 in 3 to 6 months. But it can be 6 to 12 months in highly competitive industries or areas like large cities or where the top companies are already doing SEO. We will evaluate your situation and give a sense of what to expect.

SEO involves a lot of technical details and some fairly complex processes to determine which keywords to support and how. We use SEO tools, our knowledge of the industry, marketing expertise and good writing skills to optimize web pages. In addition, we spend a lot of time monitoring your progress and the competition to get to page 1 as quickly as possible.

If you have the time, knowledge and resources, it can be done. Most contractors we provide SEO for prefer to focus on their expertise and leave the SEO and contractor marketing to us.

We Understand General Contractor SEO

We have proven success with contractor businesses that have seen increased traffic, leads and sales as a direct result of our SEO.

It’s not a mystery, we use the best SEO marketing and our knowledge of the industry to tailor your content and digital presence.

As a result, clients get more website traffic and more phone calls for service.

Don’t trust your contractor SEO marketing to someone who doesn’t understand your business. Count on the pros at Techeffex for success!

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How Do We Do It?

It’s not a mystery. Like any service, there’s a right way and there’s a wrong way.

Here are some of the things we do:

Site Audit and Optimization

Our SEO tools are highly effective in analyzing your website for various technical issues, enabling us to detect and address problems that may not be apparent to the average visitor but are crucial to Google’s algorithms.

With our site audit tool, we can swiftly identify all issues within minutes and immediately commence fixing them.

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Website Content

With our keyword analysis, we identify which keywords are searched on the most and which present opportunities to draw in visitors your competitors may have missed.

By adding or modifying website content to support the right keywords, your website pages start showing up in Google search results.

Offsite Marketing

In addition to the changes we make on your site, we get your business listed with accurate information on many directories and other offsite locations like Google My Business, Bing Places, Yelp and more.

The listings are managed with our centralized Listing Management tool so there’s no need to change them one by one if your phone number or address changes.

Also, we look at your social media presence to make sure you’ve got all the bases covered.

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Ready To Start Your SEO Project?

If this is making sense for your business, get in touch with us now.

We’re the #1 SEO company for contractor marketing services.

There’s no obligation and no high pressure sales tactics.

We’ll look at your situation and provide an honest assessment of what needs to be done and how long it will take.

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Contractor SEO Services

Need more details? Here are the services we provide that result in more leads for your business:

Site Audit

A website audit looks for the technical issues that may have a negative effect on rankings.

Broken links, missing HTML tags, slow load times and other issues can prevent your page from ranking as high as it should.

Our technical skills set us apart from the competition in this area. We have expert level web design and programming skills so we don’t need to outsource website fixes.

It’s all done in-house, fast and efficiently so you get maximum value for your money.

Keyword Analysis

A keyword analysis determines which keywords and phrases are most relevant to your business.

We know what phrases your customers search on the most because we have the tools and data from Google and other sources.

Some are obvious like “HVAC contractor near me” or “home remodel contractors” but there are many more that your competition might not support which provide extra opportunities for you.

Keyword Rank Tracking

Our Search Engine Optimization (SEO) tools allow us to track keyword rank for searches done in your area.

That means real search data that accurately reflects your keyword ranking for your local target audience.

We also track your local competitors to see how and what they are doing in terms of search.

As a result, you can go head to head with your competition and dominate your service area!

On Page SEO

On Page SEO is used to make sure all the technical elements are in place so Google likes your pages.

This includes optimizing headings, HTML tags, content and more.

In addition, we evaluate content support for your top keywords and add pages and content as needed.

Quality pages designed for specific keywords can make a real difference in your website traffic.

We use advanced SEO tools to help determine if website content needs adjustment to provide the best keyword support.

Link Building

Link building involves getting links from other websites and can be one of the most challenging elements of SEO.

High quality links to your site are a significant ranking factor for Google.

We have the tools and process to manage a successful link building campaign.

The idea is to create valuable content that other websites would want to link to.

We reach out to potential link sources and point out the value of linking to your site, building an inbound link profile over time.


You’ll get comprehensive monthly reports that show what progress has been made.

The reports contain easy to understand data showing keyword ranking positions, website traffic levels, link building progress and more.

In addition, we provide an executive level summary of progress and what the goals are going forward.

No smoke and mirrors here, just the data and a plan for success!

Pay Per Click

Needs leads now? Can’t wait for SEO to boost your business levels? Consider Pay Per Click advertising.

We run Google AdWords campaigns for a number of garage door companies that get plenty of leads at a reasonable cost per click.

We can get campaigns set up and running fast to get your phone ringing.

Getting clicks from free listings is always better than having to pay, but if you can’t wait, it’s worth a look.

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