Digital marketing is key for any business to develop new leads and customers while maintaining an existing customer base. The challenge is finding the right mix of strategies that fit your budget and address your audience/market effectively. The marketing options…
SEO stands for Search Engine Optimization and covers a large number of tasks and techniques designed to help your website rank high on SERPs (Search Engine Results Pages). Everything about SEO is big. It’s a big industry. It’s a big…
What is SSL? SSL stand for Secure Sockets Layer and is a protocol used to encrypt data exchanged between your browser and a web server. The protocol uses digital “keys” known only to your browser and the web server. If…
Facebook is one of the most cost effective marketing platforms available today. With a huge number of users all over the world, it is a marketing opportunity no business should pass up. Apart from the advertising options available, it is…
It’s no surprise that in today’s internet driven economy, your customers and prospects are searching the internet to find the products and services they need. Most business owners know they need a decent, mobile-friendly website and that ranking on page…
One of the biggest advantages of using the WordPress platform for website development is the huge number of plugins available. There are some great free and commercial WordPress plugins available and we thought we’d list those we consider essential for any WordPress development. Here…
I started my web design career as a full custom web designer. I had programming experience from my days in the telecom hardware design space and I was used to creating something from nothing. But with the likes of Wix,…
I remember many years ago, before the dawn of the internet age, when our family acquired a set of encyclopedias. Twenty two volumes of knowledge and wisdom spanning all kinds of subjects. When it came time to do a paper for school,…
WordPress is fast becoming the most popular open source Content Management System available today. With a huge assortment of themes and plugins available for free or some nominal charge, there is tremendous appeal to the budget minded website owner. While…
Many of us may have heard the term “net neutrality” recently in the news. But what exactly does it mean and why should we care? Think of the internet as a system of roads and freeways. A “neutral” internet provides…
